Twitter is giving away its most expensive Blue Tick subscription for free. Yes, Twitter is planning to give free checkmarks of $1,000 (about Rs 82,000) to the top 10,000 organizations based on the number of followers. As per The Verge report, the top 500 advertisers who spend the most on Twitter on the microblogging platform will also not have to pay $1000 per month to retain their verification status and checkmark.
The decision comes as Twitter prepares to make significant changes to the way verification works on the platform. Twitter’s ‘Verification for Organizations’ service is now available globally. The platform tweeted from its ‘Twitter Verified’ account last month: “Verified organizations are available globally. We are now sending email invites to approved organizations from the waitlist.”
According to the company, there is a new way for verified organizations and their affiliates to differentiate themselves on the micro-blogging platform. The company also announced the removal of all legacy blue verified checkmarks for both individual users and organizations from April 1.
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Twitter Blue is now available globally and users can get Blue Verified for $7 per month if they sign up via a web browser. Meanwhile, Twitter has launched its new paid API (Application Programming Interface) platform with free, basic and enterprise access tiers. These three tiers include a basic free tier primarily for content posting bots, a $100 per month basic tier, and a costlier enterprise tier.
These companies will be exempted from monthly fee
As per reports, some companies may not have to pay Rs 82,000 monthly fee to remain verified on Twitter. According to a New York Times report, the platform will give free blue ticks to 10,000 companies with the most followers. Also, the report states that the top 500 advertisers who spend the most on Twitter will also get a chance to retain their blue tick mark for free.
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Musk announced that non-verified Twitter users will lose this feature
Recently, Elon Musk also listed some features that non-verified Twitter users will not be able to take advantage of. If you are a non-verified Twitter user, you will not be able to participate in the poll after April 15. Not only that, your tweets will not appear in the recommendations as well, which may limit your reach. In a tweet, Musk wrote, “Starting April 15th, only verified accounts will be eligible for For You recommendations.
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