Deepfake Video: Deepfake videos reach the investment market, investors have to be careful

Deepfake Video: Deepfake videos reach the investment market, investors have to be careful

Fake Investment Tips:Deepfake videos have now moved out of the world of entertainment and have reached the investment market. These fake videos giving stock investment tips can put your capital at risk. This has spread concern in the investment market. Last year in November, the issue of deepfake video of actress Rashmika Mandanna was much discussed. Then deepfake videos of Ratan Tata and Sachin Tendulkar also surfaced. Now its new victim has become Nimesh Shah, Managing Director of ICICI Prudential Mutual Fund. In this fake video, he is giving recommendations to buy many stocks for 2024. This video is visible as an advertisement on the video social media platform Facebook. 

Deepfake Ads Of ICICI Pru's Nimesh Shah Surfaces On Facebook

— Ḥamīd (@iamhamid27) January 23, 2024

Video made with voice cloning software 

According to, this video was made using voice cloning software. An ICICI Prudential spokesperson has confirmed that Nimesh Shah has not made any such stock recommendation. It also said that the deepfake video was made by extracting parts of an interview given by Shah to Outlook Money. This video appeared in Meta's ad library on January 20, 2024. In the deepfake video, Shah is saying that stock trading can make you rich overnight. I recommended six stocks in 2023. These shares gave huge profits. Today I will give you information about my favorite stocks in 2024. 9 advertisements were also running along with the video. 

Government is concerned about the issue of deepfake videos 

After Sachin Tendulkar raised the issue of his deepfake video, Minister of State for Electronics and IT Rajiv Chandrashekhar had said that the government will soon make strict rules under the IT Act. All social media platforms will have to follow these. IT Minister Ashwini Vaishnav had also expressed concern over these deepfake videos being made by AI. He said that the government Lok Sabha may bring a new law after the elections.  

Ratan Tata himself shared the story

Veteran industrialist Ratan Tata had termed the video claiming investment with 100 per cent return guarantee using his name as fake. Ratan Tata had also criticized Sona Aggarwal's post in the Instagram story. An Instagram user named Sona Aggarwal had posted a fake video. In this Ratan Tata is calling him his manager.

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