CCPA Action Against Amazon: The troubles of e-commerce platform Amazon have increased. Central Consumer Protection Authority (CCPA) has issued a notice to Amazon Seller Services Private Limited for selling sweets in the name of Shri Ram Mandir Ayodhya Prasad on www.amazon.in. CCPA has served this notice to Amazon regarding the misleading claim of selling sweets in the name of Shri Ram Mandir Ayodhya Prasad.
Confederation of All India Traders, an organization of traders. While filing a complaint against Amazon, it had said that Amazon is engaged in deceptive trade practice related to the sale of sweets under the guise of Shri Ram Mandir Ayodhya Prasad. After this complaint by CAT, CCPA headed by Chief Commissioner Rohit Kumar Singh has issued a notice to Amazon asking it to reply within 7 days. If this is not done, CCPA action can also be taken against Amazon under the Consumer Protection Act 2019.
After receiving the complaint from CAT, in the investigation it was found that various sweets, food products are being sold through Amazon e-commerce. Shri Ram Temple is being sold on the platform claiming to be Ayodhya Prasad. Selling food products online by misleading consumers with false information misleads consumers. Such practices affect the purchasing power of consumers.
According to the Consumer Protection (E-Commerce) Rules 2020, no e-commerce company will adopt unfair trade practices. These companies cannot do any kind of misleading advertising. The Ministry of Consumer Affairs in its press release has also shared four such links of Amazon website on which Shri Ram Mandir Raghupati ghee laddu, khoya gobi laddu, ghee boondi laddu and desi cow milk peda are being sold in the name of Ayodhya Prasad.
Earlier, CAT General Secretary Praveen Khandelwal had met Commerce and Food Consumer Affairs Minister Piyush Goyal and handed him a complaint letter against Amazon in which action was demanded along with investigation.  ;
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