Did Lal Singh Chaddha and Raksha Bandhan split due to Boycott? Experts told where went wrong

Aamir Khan’s ‘Lal Singh Chaddha’ and Akshay Kumar’s ‘Raksha Bandhan’, both of these films had high hopes for Bollywood. Before their release on Thursday, it seemed that these films would end the dark cloud of the industry, in whose darkness Hindi films are continuously flopping one after the other. The box office hoped that the crowd would return to the deserted ticket windows. When both the films earned less than expected on the opening day, it was speculated that it might have happened due to the busyness of Rakhi festival. But in the long weekend of four days, both these films could not win the hearts of the audience on all four days. In view of the lack of audience, about 2300 shows of both the films were canceled from the second day itself. Stardom failed. A good story didn’t work either. In such a situation, the question is bound to arise that why did this happen? Was it because of the boycott slogans that started on social media after the announcement of both the films? Did the troll army of #BoycottLaalSinghChaddha and #BoycottRakshaBandhan really make an impact?

Trade analyst Atul Mohan, who keeps a close watch on the cinema market, says, “Before the Korana epidemic, films did not reach people so easily 4-5 moves ago. Now as soon as people come to know that Laal Singh Chaddha is a remake of Hollywood film Forrest Gump, people quickly download it on their mobile phones. That too for free. In a way, it can be said that the awareness among the people has increased a lot over time. However, it is an American film which was released 30 years ago. Laal Singh Chaddha is a bit slow film and it is longer than Forrest Gump. If the picture is slow, it is difficult to even watch it for two hours. In such a situation, how will the public watch a film of 2 hours 45 minutes? In such a situation, it can be said that the decision to make this film was wrong.

‘Raksha Bandhan’s condition deteriorated due to clash with Lal Singh Chaddha’
On the other hand, while talking to ‘Bollywood Hungama’ about ‘Raksha Bandhan’, Atul Mohan says, ‘I believe that wherever there is a clash, the business will be divided. Had this Raksha Bandhan solo released, it would have earned Rs 4-5 crore more every day. However, the business of 8 crores on the first day cannot be called a bad start. It was an average opening as it was a box office clash. However, one good thing about this film is that it is being liked by women. In such a situation, it can get further benefit. It can run at the box office for a long time.

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‘Karthik is a small star, yet his film earned more’
Popular trade analyst Taran Adarsh ​​says, “Karthik Aryan is a newer face to the industry than these two superstars. He is not even around the Khans of Bollywood and other such stars in the current era. Yet his film Bhool Bhulaiyaa 2 is still the Hindi film with the highest opening of 2022. When this film was released, there was no holiday on that day. Despite this, his film did a business of Rs 14.11 crore. But sadly, despite being a holiday, Aamir Khan could not cross this figure. Even Ranbir Kapoor and Ranveer Singh could not collect as much as Kartik Aaryan’s film did. It is a matter of concern.

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‘Aamir needs to look inside himself again’
Taran Adarsh ​​further says, ‘Aamir Khan has given one of the best films. People wait for his films because he is synonymous with quality. Even a film like Thugs of Hindostan did a business of 52.25 crores on the first day due to his stardom. And now his film is getting left behind despite the release on holiday. Somewhere, they need to rethink and look within themselves.

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‘Hollywood movies played, we should think about it too’
Filmmaker and Business Analyst Girish Johar says, “If both the films had not had a holiday on their release dates, I could have understood that these films started off well. But the figures that have come, this opening is not acceptable to anyone. Whereas even on non-holiday Hollywood films like ‘Thor Love and Thunder’ and ‘Doctor Strange in the Multiverse of Madness’ started well. This is the reality of today and should not be run away from it. If the audience does not come to watch the film on the first day, then it is expected that they will reach the theaters on the second day and on the third day, provided the word of mouth is positive. But in the case of both these films, news started coming that both the films are unbearable. As a result, the theaters witnessed a drop of 20 to 25% in collections and viewership on the second day as compared to the first day.

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‘OTT has also caused deep loss’
Girish Johar says that the business of films has also suffered a lot from OTT. He says, “OTT also damaged things. If the movie is not doing well, then the audience prefers to wait for 4 weeks instead of spending on movie tickets. Although now this 4-week wait has been increased to eight weeks, but this thing may not have reached the audience properly yet.

Big blow to ‘Lal Singh Chaddha’ and ‘Raksha Bandhan’ on the very second day! Cinemas canceled 2300 shows: Report
Boycott and trolling also divided
Raj Bansal, owner of Entertainment Paradise Multiplex in Jaipur, says, “The reports of both the films are negative. One film is of three and a half hours and the other one is of two and a half hours. It would have been better if Lal Singh Chaddha was of 2 hours 15 minutes. As far as Raksha Bandhan is concerned, the film looks long despite being less than 2 hours. It is also true that due to trolling on social media, a negativity spread about both the films. Everyone thought movies were bad. Due to this also there has been a big impact on earnings.

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