India Luxury Market: The world’s richest person has shown interest in taking entry in India’s luxury brand. Bernard Arnault’s company Christian Dior SE has presented its Fall 2023 collection in Mumbai. The company is looking for billions of rupees with entry in India’s luxury brand market.
From sari-inspired skirts to boleros, with the Gateway of India as the backdrop, under the leadership of Maria Grazia Chiuri, the first female creative director of Dior, the company of the world’s richest man, during a show in India on March 30. From silk to brightly colored outfits, they were all showcased in Indian pink. Dior is the second largest brand of the company LVMH.
Bernard Arnault’s company has decided to do its programs in India, as it is seeing the rise of luxury brands in India and is planning to raise more funds. In such a situation, this company has a special plan to sell luxury brands in India.
Why the company is entering India’s luxury brand
According to Oxfam, India currently has 119 billionaires, with the country expected to produce 70 new millionaires every day between 2018 and 2022. This explains Dior’s ability to bring entry-level buyers into the LVMH realm. 1.4 billion people in the country are going to shop for everything from their cosmetics to perfumes to bags. In such a situation, the company is looking towards big business.
Good market for luxury brands
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