This year the festive season has started. Gradually, the excitement of festivals has started spreading across the country. Along with this, busy business days have started for e-commerce companies also. Every year, e-commerce companies make huge sales during the festive months. This time it is estimated that e-commerce companies can create a new record of festive sales.
This much sales are estimated
In a report by ET, market research company Datum Intelligence and Consulting Research Quoting a report by firm 1Lattice, it has been said that a new record of sales of e-commerce companies can be made in the festive season this year. It is estimated that leading e-commerce companies like Amazon, Flipkart, Meesho etc. Can make sales of up to 11 billion dollars in the festive months of 2023.
Companies have made preparations
All major e-commerce companies are already preparing for the festive season. Preparations have been made for the season sale. Be it Amazon’s Great India Festival or Flipkart’s Big Billion Days, all e-commerce companies have made preparations for special sales for the festive season. E-commerce companies have also done additional hiring to meet the festive demand and provide timely delivery to every part of the country.
The total value may remain this much
Both research The reports of the firms show that the gross merchandise value of the sales that e-commerce companies are going to sell in this year’s festive season sale can range from $ 9.7 billion to $ 11 billion. This figure is 15-16 percent more than the total sales of last year’s festive season. Gross merchandise value is the value of goods sold, which does not include any fees or expenses.
Their sale is about to start
If we talk about the festive season, then every It starts in September-October every year and continues till the new year. However, the timing of festive season sales is different for e-commerce companies. The festive season sale time of big e-commerce companies like Amazon and Flipkart usually starts from the second week of October.
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